Client Spotlight: Lake Oconee Medspa
When Lake Oconee MedSpa came to us in October 2023, owners Marissa Highnote, PA C, and her husband Josh Highnote knew they needed marketing support; they just didn’t know what that should look like. That’s where our partnership began.
We started with consulting, working closely with them to clarify goals, identify gaps, and build a strategic path forward. From there, our work grew into a comprehensive marketing plan, including:
- Consulting and Public Relations
- Social Media Management
- Email Marketing
- Graphic Design
- A Website Refresh
With patient education at the center, we focused on clearly communicating their services while highlighting the exceptional care Lake Oconee MedSpa is known for. Month after month, we reviewed performance data and patient feedback to guide next steps.
As demand grew, so did their team, and our role evolved with it. We added:
- Text Marketing
- Digital Ad Placement and Monitoring
- Ongoing Website Enhancements
- Story Driven Brand Content
In March 2025, the practice reached a major turning point with a full rebrand from Lake Oconee Botox to Lake Oconee MedSpa. This announcement carried immense weight for their future identity. We led the charge on communication strategy, messaging, and rollout, ensuring the transition was seamless, polished, and well-received by both existing and prospective patients.
Then, in September 2025, Lake Oconee MedSpa celebrated another milestone with the opening of a second location in Watkinsville, GA. Entering a larger, competitive market required a thoughtful, strategic launch, and once again, they turned to Greer Force Marketing. We supported every detail, from open-house promotions and press releases to chamber coordination and digital campaigns.
The Result.
Lake Oconee continues to thrive, and the Watkinsville location, open just seven months, is already welcoming new patients daily and quickly becoming one of the community’s most sought-after MedSpas.
This journey is a reminder that growth takes time, strategy, creativity, and collaboration. Just this week, Marissa and Josh sent us this message:
“Thanks, Greer Team. We’ve thrown a ton at you in a short window, and you’ve been nothing but on point. We’re grateful for y’all!”
THIS is why we do what we do.
This month, Lake Oconee MedSpa celebrates its 4-year anniversary, and we are proud to be a part of its journey. Marissa and Josh, thank you for trusting us as your marketing partner. It has been an honor to walk alongside you, and we look forward to the incredible milestones still ahead.